Bobbie is the only female-founded and mom-led infant formula company in the U.S. Our team is made up of scientists, regulatory experts, marketers, and innovators who struggled to breastfeed exclusively. United in our disappointment of the current infant formula options in the U.S., we were determined to bring another option to market for our babies, and yours.
Bobbie is a baby formula delivery startup that sells direct-to-consumer and offers a subscription service to parents across the US. It exists to build a parenting culture of confidence, not a comparison, where every parent is supported in the feeding choice that is right for them and their baby.
Total Funding: $21.5 M
Funding Stage: Series A
Business Stage: Scaling Up
Market: B2C
Company Size: 26 to 50
Founded: 2018
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Regulatory Affairs Specialist
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Supply Chain Lead
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Logistics & Production Planner
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Office Coordinator
San Francisco, California
Executive Assistant
San Francisco, California