Cipher arms users with the ultimate combination of tools, content and communities, and makes sports more bettable. Our vision is to be the centerpiece of a sports fan's betting experience. Cipher is powered by advanced analytics that drive the machine learning models developed by our team of data scientists, who specialize in sports betting and daily fantasy. These predictive analytics models, combined with our proprietary technology, power our entire network of consumer brands, as well as B2B partnerships with leading media companies and betting operators. 

Cipher is powered by advanced analytics that drive the machine learning models developed by our team of data scientists, who specialize in sports betting and fantasy. This data is available to customers via effective and quick-to-market API, hosted widget and custom solutions. An unrivaled knowledge of sports betting. Cipher creates true value for partners and sports bettors, increasing trust, engagement, retention and turnover through cutting-edge opportunities and integrations. Send us a message to learn more. Cipher’s leaders have a combined 50+ years’ experience developing profitable and engaging products for sports fans and bettors.